E- Commerce
Are you planning to set up a market online for your Products, is it a startup or do you already have an established store which sells your stuff, then you need to know these basics of E-commerce.
1. Is it a startup?
If it's a startup, you must not set up your own website to sell your products as there are lot of implications because you don't have any idea on how things work because firstly you don't have any basic understanding on how to do business offline, you need to understand the tips and tricks of e-commerce on how it works. So the best way for you to become a seller, set up your online store somewhere is well established websites like Amazon, Flipkart etc., you may not reap profits but you will have a minimum understanding of what and how of e-commerce.
2. Established seller
Considering that you know how business works and want to sell your products online to create a new marketplace for your products. It is necessary for you to follow these basic rules.
Are you planning to set up a market online for your Products, is it a startup or do you already have an established store which sells your stuff, then you need to know these basics of E-commerce.
1. Is it a startup?
If it's a startup, you must not set up your own website to sell your products as there are lot of implications because you don't have any idea on how things work because firstly you don't have any basic understanding on how to do business offline, you need to understand the tips and tricks of e-commerce on how it works. So the best way for you to become a seller, set up your online store somewhere is well established websites like Amazon, Flipkart etc., you may not reap profits but you will have a minimum understanding of what and how of e-commerce.
2. Established seller
Considering that you know how business works and want to sell your products online to create a new marketplace for your products. It is necessary for you to follow these basic rules.
- Create a website:
Depends on your budget, set up a website, there are so many freelance web developers who are working and might help you on setting up a website or hire someone with those skills. Based upon your requirement you can choose the technology required to set up your website.
- Laravel: Custom market place as per requirements
Pros: Website can be customize as per requirement.
Cons: Need a lot of development effort and also require a lot of support to keep it secure.
Typical development time: 6 Months
- WordPress Woo-commerce: Small business friend
Pros: Suitable for small businesses with less inventory and where most of the products has stories to tell with lot of pages and less costly
Cons: Not recommended of you have lot of Inventory, not secured, also may need some time to adjust to the complex administration panel.
Typical development time: 3 Months
- Magento 2:
Pros: Easy to use, much secured, less development time, easy integration with inventory management software such as Stonehenge etc.,
Cons: Costlier development, need a dedicated support round the clock.
Typical development time: 2 months
Based on your requirement you can choose the best and move forward. These are some pages which you must look while you are creating a website:
1. Home page:
This page must show the banners, Featured products or Products on sale, tags on selected products, a standard footer, link to blog articles on your products, a customized menu along with footer with links to your business social handles.
The design depends on type of website which you are selling. For example you selling a brand of cheese flakes and then your website home page may a link to your products page and a customized banner which varies as per season and a slider which shows different recipes of your products.
2. Product family page:
This page will show all your products of different brands or we can also highlight this page as Product Category list page with attractive images of each and every category. Usually this is required for companies which do have a lot of variety of products.
3. Product detail Page:
4. Inventory integration: Such as Stonehenge, Bahn, raw materials, finished product, warehouses
4. Cross-sales and Upsales- Candy aisle for cross slae,,,and highend product upsale,,usually on checkout page or PD page
5. Blog
6. Product Label: New and Sale
7. Better payment gateway integrations: Braintree, paypal
8. Shipping integrations, UPS, Fedex etc.,
9. SEO(Speed and visibility): Images, Load time, search visibility, analytics
10. News Letters: Mailchimp, Sendgrid
11. AMP pages: new tech ebAY USES IT
4. Inventory integration: Such as Stonehenge, Bahn, raw materials, finished product, warehouses
4. Cross-sales and Upsales- Candy aisle for cross slae,,,and highend product upsale,,usually on checkout page or PD page
5. Blog
6. Product Label: New and Sale
7. Better payment gateway integrations: Braintree, paypal
8. Shipping integrations, UPS, Fedex etc.,
9. SEO(Speed and visibility): Images, Load time, search visibility, analytics
10. News Letters: Mailchimp, Sendgrid
11. AMP pages: new tech ebAY USES IT
